Benjamin Ray

A new way to sell real estate!

Client First of the High Country
218 Ferncliff Rd, Boone, NC 28607


Tel: 8287739499
Cell: 7042872760

Markets Served: Boone, NC;Blowing Rock, North Carolina;Banner Elk, North Carolina;Linville, North Carolina;Avery County, North Carolina;

Specialties: 1031 Exchanges; Architecturally Significant; Athletes/Celebrities; Buyer's Specialist; Country Club Properties; Equestrian; Farms/Ranches; Gated Communities; Listing Specialist; Mountain Properties; Residential Investments; Resort/Vacation; Ski Properties; Sporting (tennis, fishing);

What do Clients Say?

In 2015 and 2016, Benjamin Ray assisted us in both selling a property and buying a home in the Watauga County and Ashe County areas of western North Carolina. He was knowledgeable and helpful in each process. The latter endeavor in 2016 was challenging in that our ability to purchase our “retirement” home was dependent on the sale of an estate property in our home county. Benjamin was patient and encouraging, and a strong advocate for our cause and needs. I may have given up long before the end if it were not for Benjamin’s efforts. Instead, thanks to Ben, we have the perfect mountain home!

The Andrews

Benjamin worked extremely hard to get our house sold. I don’t think any other agent would have been able to get the price we wanted. At the end of the first contract it seemed we would never sell and get the price we wanted but with some creative adjustments to our approach the house was advertised again with success.

M. West

Benjamin is a wonderful agent, who has helped me purchase a lot outside Blowing Rock in November 2015 and then a primary residence in Boone in December of 2016 when I relocated to the High Country. I thought that I had done my homework both times prior to working with Benjamin for each of these transactions, but in each case he knew of better options than what I found all of which far exceeded my requirements and expectations – and remained within my budget. I think he knows every road by heart in this county and the surrounding ones. Not only is he skilled at locating the perfect lot/house, he keeps on top of the market and is an aggressive negotiator. You will not meet a nicer person who is also super patient to put up with a very picky buyer like me. Benjamin is the only agent that I will use and I constantly recommend him to all my friends. Thanks Benjamin – you’re the best!

B. Maxwell

As a retired realtor with 30 years of experience I recognized a pro as soon as I met Benjamin. In a very difficult market he brought us five offers in a four month period. (This was complicated because the mountain home was on a vacation rental program and the offers were both residential and investment.) During our contractual time with Benjamin, he started his own company, never missing a beat in servicing our listing. His unflappable manner is a calming force in what can be a very emotional time, and his presentation skills foster clear decisions from his clients. We have already recommended him to several friends who may be selling in the near future.

The Heards

Our experience with Benjamin could not have gone better. He showed up on time, had properties lined up we wanted to see along with some he found for us based on what he learned from our picks and requirements. He is very easy to work with and very responsive. He explained the process in simple language and explained our options. He has a good understanding of the local environment – we never had a well, septic tank or propane tank but he offered inspection contractors if we wanted and made us feel comfortable. We found a primary home and community better than we thought possible in our price range. We would highly recommend Benjamin. He really does put clients first.

The Cables

About Benjamin

Benjamin Ray is a long-time investor in real estate. After some unsatisfying experiences while dealing with real estate agents as he bought and sold properties as an investor, he decided in 2011 to quit his retail management job and to obtain his real estate license, with the simple personal goal of providing the best experience possible for his clients. As a master negotiator with hundreds of transactions now under his belt, and over $73M in sales, he has enjoyed success in the field, and still has a passion for helping others make wise decisions in real estate. He LOVES the High Country community and all of the gorgeous natural surroundings that bring so many people here. More than just a businessman, he’s a husband, a traveler, a hiker, an entrepreneur, a friend of God and people. Besides owning/managing his own real estate firm, he owns multiple rental properties (long-term and vacation), is building spec mountain vacation cabins, and has launched an event /wedding/ rental venue opened in 2020.