The Institute works with luxury agents to fulfill their dreams and take their careers to the next level.
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The Institute's Luxury Home Marketing Training helps professionals boost their performance in the luxury market.Learn More About Our Training
Institute membership and the CLHMS™ designation act as marks of assurance for buyers and sellers.Learn more about Membership
Find prospective clients and win luxury listings.
Find prospective buyers and market the property.
Network with other Institute Members and international real estate agents.
Gain insightful knowledge, continue your education, and earn the CLHMS designation.
Position yourself and your credentials.
Ideas for marketing properties and tools available as a member help me stand out among all of my competitors.
Monica Parker, Rockville MD
Incredible! Being without this designation and selling luxury homes is like driving a car without a license.
Eric Copper, Austin TX
Recognized as the mark of accomplishment in luxury markets around the world, the Certified Luxury Home Marketing SpecialistTM (CLHMS) designation assures affluent buyers and sellers that the agents who have earned it have the knowledge, experience, competence, and confidence they require.
CLHMS designation is awarded to Institute Members with documented sales performance in the top 10% of their market.
Members of The Institute actively seek out the latest information in marketing strategies, stay on top of changing market conditions, and know how to handle the special needs of an elite clientele and their exceptional properties. And they are always looking to take their skills, contacts and opportunities even further.
To find out more about a member, please use the search below:
Lourdes is trilingual and focuses her 10 years’ of business and marketing experience on international buyers and executive relocation.
A mainstay in the real estate industry for over 20 years, she has soared to the top 1% of agents in the industry due to her superb service.
What did I find useful or like the best about the program? Honestly, EVERYTHING!
Kristin Eccles, Naperville IL
I really enjoyed the content and the availability and access to Members only resources. The class was very engaging. Tami is an excellent speaker.
Libby Johnson, Berkshire IL
This program was very helpful with speaking on the luxury. I would recommend this class to anyone who is an agent regardless of price point.
Montrease Jennings , Atlanta GA
Meet the market experts that will lead you through our training courses:
Lucio Bernal is a Million Dollar Guild member of the Institute and has been working with affluent clients for nearly 20 years, specializing in executive and corporate relocation services.
Bill shares lessons and insights gained from his diverse experience being a successful broker, published author, and leadership coach.
Tami is a Million Dollar Guild member as well as a real estate marketing expert and accomplished trainer who receives outstanding reviews.
As more affluent buyers are looking to reduce their carbon footprint, eco-friendly, or “green,” amenities are a must in high-end homes. But this is more than just having energy-saving light bulbs. For the wealthy, “going green” means going high tech, and real estate professionals should take note of these…