April Formo

Global Luxury Waterfront Real Estate Specialist in Pawleys Island, Murrells Inlet & the Myrtle Beach Coast

What do Clients Say?

April was awesome from start to finish. Extremely helpful and informative throughout the entire process. Very responsive to any and all questions and concerns. Made the home search and buying process as easy as it could be.

Zillow

It’s been two years since April Formo helped us find and purchase our home in Little River, SC — and not a day goes by that we don’t feel grateful for both our home and the exceptional experience we had working with her. From the very beginning, April stood out for her professionalism, deep knowledge of the market, and genuine care for our needs. She took the time to understand exactly what we were looking for and guided us through every step of the process with patience, transparency, and unwavering support. She made what can be a stressful process feel smooth, informed, and even enjoyable. What really sets April apart is her ability to make you feel like more than just a client — she becomes a trusted partner and advocate. Even after closing, she checked in to make sure we were settling in well and offered help with local recommendations and resources. Two years later, we still absolutely love our home and look back on our experience with April as one of the best decisions we’ve ever made. If you're looking for a real estate agent who is knowledgeable, responsive, and truly invested in helping you find the perfect home, we cannot recommend April Formo highly enough. She’s a rare gem in the real estate world!

About April

I am a Global Luxury real estate advisor specializing in luxury waterfront and beach homes in Pawleys Island, Murrells Inlet, Myrtle Beach, and North Myrtle Beach, South Carolina. I represent buyers and sellers of oceanfront estates, intracoastal and creek-front homes, marsh-front properties, and deep-water access residences, delivering a discreet, refined, and highly personalized experience for clients seeking exceptional coastal living along the Grand Strand.

With extensive local expertise in Global Luxury real estate across Pawleys Island, Murrells Inlet, Myrtle Beach, and North Myrtle Beach, I provide in-depth guidance on coastal construction, elevation, flood zones, boating access, tidal influences, and long-term property value. My clients rely on my strategic insight and market knowledge to navigate complex luxury waterfront real estate transactions with confidence and clarity.

I offer sophisticated Global Luxury marketing for premier waterfront homes, including professional photography, cinematic video, targeted digital campaigns, and global syndication to qualified buyers worldwide. For buyers, I provide tailored property searches and private access to exclusive and off-market opportunities for luxury waterfront homes and beach homes for sale throughout the coastal South Carolina market.

Whether you are acquiring a primary residence, second home, or legacy coastal estate, I am committed to exceptional representation and results. My approach is relationship-driven, detail-oriented, and focused on elevating every aspect of the buying and selling experience in the Global Luxury waterfront real estate market of Pawleys Island, Murrells Inlet, Myrtle Beach, and North Myrtle Beach.

Global reach. Coastal expertise. Luxury waterfront living.