Laurel Crawford

Luxury Real Estate, Elevated by Experience and Personal Service

About Laurel

Laurel Crawford is a Certified Luxury Home Marketing Specialist™ (CLHMS™) with Coldwell Banker Trusted Advisors, providing personalized real estate representation throughout Lubbock and the surrounding West Texas communities.

With expertise in luxury homes, residential real estate, relocation, second homes, vacation properties, and investment properties, Laurel combines local market knowledge with thoughtful strategy, skilled negotiation, and meticulous attention to detail. Her approach is highly personal and intentionally discreet, guiding buyers and sellers from the initial conversation through closing with clear communication and exceptional service.

As a homeowner, real estate investor, and former vacation-property management business owner, Laurel brings firsthand experience to both traditional residential and investment real estate. She understands that a luxury property is more than a transaction—it is often a significant financial asset as well as an important part of a client’s lifestyle.

For luxury sellers, Laurel pairs strategic positioning with elevated marketing designed to present each property thoughtfully and reach qualified buyers. For buyers, she provides a highly attentive, concierge-style experience tailored to their priorities, whether they are purchasing a primary residence, relocating to West Texas, or acquiring a second home or investment property.

Laurel is a REALTOR® and holds the Certified Luxury Home Marketing Specialist™ (CLHMS™), Accredited Buyer’s Representative (ABR®), and Resort & Second-Home Property Specialist (RSPS) designations.