Our Expert Trainers
Tami Simms is a real estate marketing expert and accomplished trainer. Her background in advertising and as a concierge at a luxury resort provides her with real insights on reaching and serving the luxury consumer.
Experience selling luxury real estate ensures that she understands the challenges faced by residential sales professionals in today’s upper-tier market. Tami has trained with Institute founder, Laurie Moore-Moore and presents the Institute’s two-day training with energy and expertise. Audiences give her outstanding reviews. Tami is a Million Dollar Guild member of the Institute, and holds the Certified Luxury Home Marketing (CLHMS) and Certified Residential Specialist (CRS) designations.
- Laurie Moore-Moore introduces Tami Simms
- Tami shares one of the Magic Questions
- Tami talks about managing Deal Killers
Tami's Trainees Say...
Tami was excellent. She kept me engaged. The course made me think of new and innovative ways to approach my marketplace. Lynda Stern
Overall, the course was full of interesting and useful information. Martha Raymond
I appreciated all the marketing ideas! Robin Gwaltney
The class was structured well, with tons of useful information, and Tami did a great job. Any agent who wants to dominate the luxury homes market needs to experience the CLHMS training! Perry Hurth
The insights and concepts of building a strong foundation in effective luxury marketing was powerful. I will adopt and implement many of the ideas. Jessica Grizzaffi
Founder of The Institute, Laurie Moore-Moore has been in the residential real estate business for 30 years. She has sold luxury real estate, managed a large real estate office, and has run two divisions of the nation’s third largest real estate company.
Laurie, co-founder of REAL Trends, Inc. (an industry communications and research firm), has spoken widely in the industry, founded and managed multiple brokerage company CEO-strategy groups, trained over 9,000 luxury home agents, and is an advisory board member of a Fortune 1000 company.
It's no wonder Laurie was chosen by The Real Estate Intelligence Report as one of the ten people having the most impact on the residential real estate business in the past 25 years.
Watch the Luxury Diva videos featuring Laurie.
Laurie's Trainees Say...
This was one of the most informative classes I have taken, and it will help take my business to the next level. Sheryle Campbell
Knowledge is power and Laurie Moore-Moore is powerful. Dennis Boyle
Incredible! Being without this designation and selling luxury homes is like driving a car without a license.
Great job to Laurie and team. Very detailed, and she is a very effective speaker. Robert Lucido
Love the specific marketing ideas! Karla Trusler