Serving the Summit, N.J. area, an upscale bedroom community for New York’s financial district, Schneider’s agency last year set a production record of $250 million. Largest sale yet: $3 million-plus. “Being a founding member of The Institute and achieving certification is a premier opportunity for us to differentiate ourselves,” says Schneider, who started her real estate career in 1962. “We had a brainstorming session for all our agents right after the training, and we culled a lot of good ideas. One thing we’re doing is sharpening our corporate identity through a new brand recognition campaign that includes full-page newspaper ads. The training gave us tools to create customers for life, so that we’re the agent of choice as they move into luxury homes.
Lois Schneider Realtor
Summit, NJ 0
Thank you for lending your keen knowledge and experience about luxury real estate sales to the agents at John L. Scott Real Estate. Given the opportunity, I will recommend your class to others without hesitation.
Seattle, WA 0
Generating $50 million in annual sales, Harker covers the Dallas-area luxury market along with her husband and two sons (“the fifth star is the consumer” ). Having sold mansions to Dallas sports and corporate celebrities, Harker has been in the luxury home business since 1968. “I’m 62 but there’s still so much I can learn. My customers expect me to keep achieving professional education and credentials. I found the statistics about luxury home buyers very valuable. They’ll be useful in educating clients and helping them make good decisions. The Institute also gives me another platform from which to mastermind with other mega agents.”
Keller Williams Realty
Dallas, TX US
See my website
An ex-equestrian, Corbin focuses on the Wellington polo and country club area outside Palm Beach, Fla., home to the largest hunter/jumper dressage shows in the nation. “I took the training to give me an edge over the competition. I was probably the first to specialize here in equestrian properties. Now many other agents have entered the market. The training gave a lot of good information and insight into millionaire buyers and sellers as well as how and where to advertise.” Corbin took his assistant to the session because she handles the marketing. “She’s already doing mail-outs announcing my certification (Certified Luxury Home Marketing Specialist)
This class is exactly what I needed to jump start my 2006 listing inventory. I am confident this time next year I will blow away my 2006 goals.
Capital City Sotheby's International Realty
Austin, TX US
I’ve taken literally hundreds of courses, being the seminar junkie that I am, Laurie never was boring, she entertained while teaching.
Re/Max Westside Realtors
Houston, TX 0
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